In today’s competitive business environment, visibility is more than just marketing—it’s a strategic advantage. For women entrepreneurs, being visible helps your business stay top of mind, builds trust with your audience, and opens doors to growth opportunities that may otherwise remain hidden. Showing up—whether through public speaking, social media, strategic partnerships, or community events—positions you as a thought leader in your space. It signals to clients, collaborators, and investors that you are serious, credible, and ready to add value. Visibility allows your business to stay relevant in a fast-paced marketplace and increases your chances of being referred, remembered, and respected. At NAWBO Silicon Valley, we encourage our members to be bold and intentional about how they show up. Every time you share your story, contribute your insights, or attend an event, you are planting seeds of connection that can blossom into meaningful relationships and business growth. Visibility isn’t about being everywhere—it’s about showing up in the right places, with purpose, and with your unique voice. Don’t just be in business—be seen in business. Stay visible. Stay intentional. Stay connected.
Leena Mendoza, M.S., ACC
Business Strategist & Executive Coach of Intentional Leadership