Robin Fisher, Author at NAWBO Silicon Valley

The Benefits of Google My Business & How To Optimize Your Listing

Guest post by Amanda Holliday, 2Ls Marketing Did you know that 60% of Americans use smartphones and tablets to search for local products and services? And that number only continues to grow. As a business, how can you use this to your advantage? This is where your Google My Business listing comes in. Google My Business (GMB) is a listing of your business' operating information, reviews, posts, and so much more. Benefits of A [...]

Robin Fisher2020-01-06T22:45:31-08:00Dec 6, 2019|

President’s Message | December 2019

Dear Members: During this holiday season, I would like to wish you and yours a Merry Christmas, Happy Holidays, and Happy Hanukkah! Undoubtedly, this is a very special time of year where we look forward to being with family and friends, attending holiday get-togethers and parties, and sharing in the joy of giving and receiving gifts. We invite you to join us at NAWBO Silicon Valley's annual holiday luncheon on [...]

Robin Fisher2019-12-06T16:22:40-08:00Dec 5, 2019|

President’s Message | November 2019

Dear Members: SPECIAL NOTE: NAWBO Silicon Valley would like to take this opportunity to thank our men and women across the state in their effort in combating fires and power outages helping thousands of people and want them to know they are tremendously appreciated. Congratulations!!! Our chapter was recently honored at the NAWBO National Conference in Jacksonville, Florida for achieving the 5 Star Award. We thank Griselda Quezada-Chavez and Eugenia [...]

Robin Fisher2019-11-04T13:26:19-08:00Nov 4, 2019|

President’s Message | October 2019

Dear Members: Fall is upon us, reminding us that change is imminent with temperatures decreasing and leaves falling from the trees. It's a wonderful time to reflect on our summer vacations and look forward to the beauty of autumn leaves. With NAWBO, we're constantly changing and resetting like the seasons to help our members become empowered in their businesses and we hope you've taken notice! On September 17th, we were [...]

Robin Fisher2019-10-04T10:42:09-07:00Oct 4, 2019|

President’s Message | September 2019

We are off to a renewed fiscal year with our recent achievement of the 5-Star Advocacy Award provided by NAWBO National, due to maintaining and achieving benchmarks that drive our chapter's success in advocacy! Our chapter incorporated advocacy awareness and efforts throughout last year's programs, such as "How to Build and Join Corporate Boards", and the celebration of HR 5050 and SB 826. Also, we were involved in NAWBO California's [...]

Robin Fisher2019-09-17T09:12:03-07:00Sep 10, 2019|

eNewsletters: Are They Still Worth it?

by Roberta Kiphuth, Detati Digital Marketing Is newsletter marketing is worth the time and effort? Do people even read them anymore? The answer is YES!...but...they need to provide value.An e-newsletter can be a great tool for building trust and expertise. But make them educational, funny, interesting, and not sales-y. Build Your List Ensure that you only send to contacts who have proactively requested (signed up for) the newsletter. Not only [...]

Robin Fisher2020-01-14T11:54:52-08:00Sep 10, 2019|

Opening Dialogue Through Compliance Training

Before investing on the latest on-demand training to comply with Gov. Code 12950.1, take a few minutes to reflect what you would like to accomplish. For some firms, checking a completion box is sufficient. However, this may be a prime opportunity to open critical dialogue to influence how your employees interact with each other and reduce potential problems. And there is nothing like sharing live face time to get them [...]

Robin Fisher2019-09-10T09:41:23-07:00Sep 10, 2019|

President’s Message | August 2019

Welcome to NAWBO Silicon Valley's 2019-2020 fiscal year! Our new and refreshed group of board members are eager and ready to serve you. We're already gearing up for< The Fashion Disrupters on August 20, Women in Politics on September 17, and Legal Experts on October 15. As a second-term President, I'm humbled by this opportunity to be a servant leader for NAWBO, especially being surrounded by smart, ambitious and talented women [...]

Robin Fisher2019-08-06T15:41:53-07:00Aug 6, 2019|

Reach Your Audience Beyond Translating Your Training Sessions

Professional development is known to be one of the top markers for employee retention. When bringing a superb program to your diverse workforce, how can you ensure that the learning goes beyond the classroom? Oftentimes attendees will nod in agreement, mainly out of being polite to the enthusiastic presenter. But if your learners come from varied backgrounds - diverse countries, races, ethnicity - they may not be getting the knowledge [...]

Robin Fisher2020-12-23T15:59:56-08:00Aug 6, 2019|

Workplace Words that Wound

Submitted by Lorie Reichel--Howe Divert Disaster, Delete That Email and Dialogue While email has made workplace communication efficient, there are times when face-to-face conversations are needed. At these times, defaulting to email is risky and may result in workplace nightmares. When Technology leads to trouble Who doesn't love moving issues, problems and grievances off of a work desk? While auto correct protects us from grammatical errors, there is no technology [...]

Robin Fisher2019-05-29T11:11:18-07:00May 29, 2019|

About Robin Fisher