Something big is amiss in our culture of online shopping, phone trees and automated marketing. The human touch is nearly extinct and consumers feel more like numbers than anything else. Just like a handwritten letter stands out in a stack of impersonal mail, small business owners with stories instantly differentiate themselves in the crowded marketplace. In this talk you’ll get equipped to create your own captivating personal story!
- Why storytelling makes your message significantly more likely to be remembered.
- How to identify the defining moments that make your story memorable.
- Two proven story-telling strategies that will help your ideal customer to fall in love with you.
We will also do a special end of session workshop that will get you started in crafting your story — and for members — a chance to win the opportunity to tell your story through video.
Member and Guest of NAWBO-SV Member: $35
Over the course of her 20 year-long marketing career, Stephanie Nivinskus has developed and implemented business-building solutions for companies including Starbucks, Sprint, Exxon-Mobile, The National Football League, The Body Shop and Cox Communications—along with hundreds of smaller companies. Leveraging the power of digital and traditional media, Stephanie positions brands at the forefront of the marketplace.
Stephanie has a bachelor’s degree in journalism. Her story, “Confessions of a Former MLM Snob” is published in Chicken Soup For The Network Marketer’s Soul. Since 2009, Stephanie has been solving marketing puzzles exclusively for the small business community as the CEO of SizzleForce Marketing.
When she’s not helping brands showcase their sizzle, Stephanie is enjoying time with her husband and four children.